There are many reasons to be smiling right now
Everyone’s predicting quite a tough spring. That means it’s even more important to keep our spirits up.
Don’t be a world champion – we’ve got enough of those
When you run a clothes shop in Sortland, everyone knows who you are. Customers aren’t just visiting Herregalleriet, they’re visiting Børre Stranda.
Don’t invite your shop to your Christmas dinner
Dear members and friends of Texcon!
Location, location, location
Olivias Verden first saw the light of day in 2012. Today, CEO Jenny Ørjavik heads up five successful stores. She believes location is the B-all and end-all.
Create buyer desire!
The amount of money Norwegians spend on clothing doesn’t only depend on disposable income. Just as important is whether the customers who visit your store prefer to save or spend the money they have available.
We need plenty of headroom
Nils-Arild Angeltveit is the CEO of six successful Instinct stores, and he believes sensible operations are the key to their success.
9 key trends for social media in 2024
Successful social media marketing is largely about creating engaging content. Equally important is having a good strategy and content plan, leveraging the platform's many features, and building a credible bond with your followers. And then you need to jump on trends that will be popular in the future – so here are the big ones for 2024!
Jam-packed theme day
“A content-rich event with excellent speakers,” says Wenche Ydstebø, who runs three ZTIL shops in Rogaland.
RAH Oslo – from casual chat to million-kroner business
When Anita Gjengedal and Siri Thomassen met each other through joint acquaintances, they quickly discovered that they both shared the same desire: to create something of their own. With 30 and 20 years of industry experience behind them, in 2018 they delivered their first RAH Oslo collection to retail stores. Since then, the brand has been sold in over 100 stores, and named gazelle company of the year several times.
Step up involvement!
“A winning culture is a culture in which everyone succeeds together,” says Veronica Larsen of The Assessment Company.
Style interview with Andrea Sveinsdottir: “Norwegians don’t make an effort to dress well in everyday life”
Fashion profile Andrea Sveindottri on her love of dresses, her top tips when it comes to shoes, sustainable fashion and her take on the Y2K trend.
Totally crazy!
It’s been totally crazy since the summer. Many stores have had new-in sales with some having 40% off the entire store for a whole week. Diligent traders know what is happening. Gross profits are plunging.
Self-confidence never goes out of fashion
Self-confidence never goes out of fashion In 1955, they discovered a grave in Sunghir in Russia. In it they found a man whose clothes had been decorated with ivory beads. […]
Be bold, make a commitment and try!
From a timeless tradition to modern magnetism at Sønnik in Kristiansand, where despite aiming to attract younger people, they haven’t forgotten the 90-year-old man.
Positive growing pains
Even when everything’s going great guns, Anita Strandheim is convinced about thinking new.
From wadmal to Burberry
According to the Confederation of Norwegian Enterprise (NHO), only 13% of family businesses survive the transition from second to third generation. But in Ålesund, the fifth generation of Dale Group is now ready to take over.
Having the courage to let go
Two generations are working side by side at Modena and Muzt in Sarpsborg. Together they have their sights on a promising future.
Male fashion profiles you should follow on Instagram
Need a wardrobe refresh and some new inspiration? Then follow these accounts! We've handpicked who we believe to be some of the most talented male fashion icons on social media today. From classic to groundbreaking, ready-to-wear to casual – this is where it’s at!
A five – Year Journey of Unity
Recently, someone asked me about my time at Texcon. Surprisingly, I realized I've already clocked five years here. Time flies when you're having a good time, and I am thoroughly enjoying my journey here. Several reasons contribute to my contentment, the prime one being Texcon's fourth strategic focus: fostering social cohesion.
Meyer impresses
Trouser manufacturer Meyer recently invited Texcon members to its factory in Romania. We chatted with three of them.
One of the best-in-class at sustainable fashion
The fashion and textile industries are still a major burden on the environment, and stricter requirements will be imposed on both manufacturers and brands in the future. However, some businesses are already excelling in this area by making sustainability part of their brand identity.
A Blend of Intuition and Luck
During the summer, people change their vacation plans to visit Egersund, and it's all to see the Harris Tweed jackets at Dressmagasinet.
Sarpsborg in blom
With the arrival of spring, the doors are open wide at Tvete, both at its traditional pedestrian street premises – and at the Amfi Borg shopping centre.
Men`s fashion – how to dress for your body type?
A great outfit becomes even greater when it is based on the customer’s body type. Andre Strøm, Regional Manager at Follestad, shares his tips and experience when it comes to dressing for your body type and figure.
Remarkable success with new customer experience
According to CEO Ole Espen Olsen at Gogstad Menswear, it’s all about being fully present on the shop floor. The Sandefjord menswear shop is now totally aware in the cityscape after moving into its newly renovated premises.
Texcon larger growth than other chains
Texcon larger growth than other chains The fashion industry continued its positive trend in 2022 with a 10.2% growth compared to the year before. The 25 largest chains increased their […]
Looking forward to next spring
The ageless brand Alma is poised for another great season under the leadership of the equally ageless Trude Karstensen.
Don`t think sales – think relationships
80 percent of all the success you achieve in business comes from the way you treat people.
The power of winning culture
What characterises workplaces where employees want to work and go the extra mile? What value do companies get from being conscious of their own culture and working environment?
Eating while running between two shops
In the midst of the pandemic, Anita Knudsen opened her second shop on Storgata in Lillehammer. The first one, Tendenza, is for women. The second one, Tendenza Maestro, is for men.
Long live brick and mortar
Although online shopping may see a slight dip in 2023, it’s easy to predict the future. Online shopping will keep growing. However, I will make a further prediction: Shopping at good, physical shops will increase too. Here are six good reasons for why brick-and-mortar shops aren’t going away.
Kolbotn Klær is a lifestyle
First she bought Kolbotn Klær, then she opened Kolbotn Klær at Vinterbro Shopping Center. Now she’s also opened a Kolbotn Klær in Drøbak. What’s next on her to-do list? According to Barbro Ottesen Muri, running a business is nothing short of a lifestyle.
Untold Stories – a timeless and exclusive addition to your wardrobe
Get to know the newest supplier in the Texcon community. A Norwegian brand with timeless and inspiring garments created in Oslo, inspired by the Scandinavian way of life.
AW 23/24 Fashion Trends at Europe`s Fashion Fairs
The first fashion fairs and fashion weeks of the year have already kicked off the season and we have glimpsed many of the exciting trends to come next autumn and winter. Some of the keywords include: eye-catching colours, contrasts and classic essentials. Here are six of the big trends for both him and her.
Sustainability Never Goes Out of Fashion
Sustainability Never Goes Out of Fashion – Sustainability is like a journey that never ends. The deeper you dig into it, the more challenging – and fascinating – it becomes, […]
2023 Is Here – Don`t Panic! Keep Your Hands On The Weel
2023 Is Here – Don`t panic! Keep Your Hands On The Weel European retailers are sticking to their plans despite the economic headwinds. Texcon members should do the same. My […]
Become a member
Texcon takes your store to the next level Texcon gives you the tools you need to become the best and most striking fashion store in your area. If Texcon were […]